Shopping Bag
Don’t fall victim to the lens scam. What do we mean? You find a frame that passes the vibe check, only to get home and realize the lenses offer the protection and durability of a damp paper towel. It’s a tragedy wrapped in acetate.
So put those sunglasses down, and grab yourself a pair of goodrs!!! Here, the lens is basically the main dish. We build our sunglasses around intentional lens technology designed for all light conditions, UV protection, and to last longer than your last impulse buy.
This is where performance meets personality. Not only do we offer top-notch lens technology, but we also give this to you in a variety of colors, styles, and designs. We’re practically arming you with your own personal fun-loving, slightly chaotic bodyguard. You can pick a fight with the sun and win!!! (A slight exaggeration! Please don’t look at the sun for long periods of time if you want to keep your peepers safe.)
Not all lenses are created equal. Picking the right lens technology isn’t just about style; it’s about weaponizing your vision for your activity. Are you hiking on land or sailing the seas? Let’s break down the heavy hitters (lens material), so you can stop guessing and start flexing.
These lenses are exceptional at reducing glare from surfaces like cars or water, and enhance clarity for outdoor activities. They cut down on distractions during your runs without compromising visual sharpness. Though it’s not advised to wear these for night driving.
Sometimes referred to as transition lenses, this lens type adjusts to lighting, getting darker when there’s more light surrounding you. They’re great for all-day wear, so you can’t be bothered to switch your glasses for your sunglasses; these bad boys do it for you. This makes them the ideal option for the prescription wearer.
On the flip side, though, these lenses can be slow to react in changing conditions, like with rapidly shifting weather patterns. This tech can also hike up the price of your sunglasses.
Going from the soccer field to your buddy’s dog’s fifth birthday? These lenses are for multi-activity folks. With these, you can swap your lenses like you swap outfits! Polarized lenses for runs, blue light lenses to decrease strain from digital screens, or anti-reflective coating for photos, you can swap them all out as needed. You can even pop the same lens into different frames when you want to switch up your look.
These lenses offer variety, but can add bulk depending on how many lenses or frames you carry around with you. If you’ve got a sunnies case that handles it all, you should be fine.
We are all about the tools that make life a little bit easier when it comes to our sunglasses. Especially if you spend any time outdoors, you really should be wearing sunglasses, preferably the kind that block UV rays. All that being said, though, we also don’t want to bog you down with features you don’t need.
That's why goodr runs on one non-negotiable: lens quality. Yeah, we’re all about the party rocking, but we can be serious, too, like when it comes to our lens technology! We roll up our sleeves and bring you premium lenses that range from polarization, gradient, anti-reflective coating, color, and more!!! We give you what you want and need without the unnecessary stuff, so our prices stay reasonable.
For us, the holy trinity is function, fashion, and affordability, and our lenses are the great equalizer—elite lens tech that's actually for everyone, not just the few and stacked with all the benefits your eyeballs actually need. They're built to make your run sharper, your ride smoother, and your paddle brighter, all backed by 100% UV400 protection.
Our lenses are made to improve your experience running, biking, paddling, and everything in between. Empowering you to be outside with UV400 guaranteed protection and lenses that help rather than hinder your experiences.
We don’t just offer sunglasses with premium lens technology like polarization and UV protection; we also offer prescription lenses through our partnership with Lensabl. Customize your favorite goodr frames from A Unicorn’s Calamity to Flamingo Couture with your Rx so you can look stylish while still being able to see what’s in front of you! Plus, with our no-slip frames, you're not on the floor looking for your frames like beloved character, Thelma. If only she had a pair of goodrs…
Maintain style and performance with crystal-clear vision with goodrs. Our ordering process is easy with direct-to-door delivery for a seamless transition from ordering online to seeing them on your face.
Lenses aren’t just colorful plastic, they’re your visibility tech. What you put on your eyes should not be taken lightly. You need to get yourself high-performance glare-killers designed for the trail, the pitch, the water, and the grocery store parking lot! With goodr, that’s exactly what you’re getting.
And thanks to our partnership with Lensabl, you can grab everything you need to keep your peepers healthy here! We've basically hacked lens tech so you can just put them on and go, no deterioration, no drama. Gosh, look at us making high-performance vision so simple.
Ready to trade a smudge-filled world for a crystal-clear one? Give goodr's lens technology a try and find your perfect fit now!
THE SUNNIES THAT STARTED IT ALL
THE STORY BEHIND THE SHADES
