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LIFE @ GOODR

FAQs

At goodr, our office policy is all about balance. We’re in the office Tuesdays and Thursdays from 9 AM to 5 PM for collaboration and connection. We schedule most of our meetings on those days. The rest of the time, you can work wherever you shine brightest (yes, even from your couch, burrito-style). Some roles may require more office time, and occasionally a third office day might pop up—but don’t worry, we’ve been a hybrid workplace since the beginning, and that’s not changing.

Think open floor plan meets clubhouse energy. There’s no assigned seating. Just a mix of desks, cozy couches, and shared tables where you can plop down and get sh*t done (or brainstorm your next big idea). Dress code? Nope. We care about what you bring to the table, not what you’re wearing at it. Dogs are totally welcome, so expect the occasional bark of encouragement. We’ve got a fully-stocked Break Room, a gym area with weights for mid-day pump-ups, and when the mood strikes, we break out the pickleball nets for some friendly (but fiercely competitive) matches. If you need to jump into a meeting or take a call, we’ve got multiple themed conference rooms, including the Box Office, styled like a movie theater, decked out with movie posters starring our various frame styles. It’s a choose-your-own-adventure kind of workplace, and we like it that way.

We ask candidates to draw an epic pirate vs. octopus battle because it tells us a lot about how you show up. At goodr, we do things differently than most of corporate America. If you are willing to lean in, get a little weird, and have fun with it, you are probably a great fit for our culture of Fun and Authenticity. (Also known as being down to clown.)

Carl the Flamingo was created in an origin story for the first pair of goodrs, named Flamingos On a Booze Cruise. In the story, Carl saves the goodr co-founders after they get lost in a jungle by Cancún. They partied on his yacht, yada yada yada, Carl became honorary CEO. goodr’s real, human CEO is Stephen Lease. Making Carl our mascot. But don’t tell him that.

goodr is fun, fast-paced, and collaborative. We care deeply about the work and the people doing it. You will find smart teammates, open communication, lots of personality, and a culture built on Fun and Authenticity. We take what we do seriously without taking ourselves too seriously.

OUR DEPARTMENTS

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AWARENESS MARKETING

We build awareness and grow our brand by connecting with consumers, reaching new audiences, and building community through strategic, paid, and organic marketing.

Teams: Impression Marketing, Social Media, Sports Marketing and Partnerships

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CREATIVE

We provide identity and direction for our brand through storytelling, clear direction, and cohesion to create meaningful connections with our consumers and fuel growth.

Teams: Copy, Content, Creative Strategy, Production

A woman in a Pucci-style silk scarf, matte red lips, and elegant pink clothes wearing red and pink houndstooth Pop Gs shades.

DIGITAL MARKETING

We create seamless digital experiences by driving e-commerce performance and delivering standout customer service that builds connection, loyalty, and long-term growth.


Teams: E-Commerce, Customer Service

A woman with copper twist braids smiles confidently in a pair of translucent teal Pop Gs with green gradient lenses, posing against a teal backdrop.

MONEY

We manage cash flow and financial strategy by establishing strong controls, creating budgets and forecasts, maintaining accurate reporting and compliance, and ensuring we run a profitable business.

Teams: Business Intelligence, Finance, Systems

A laughing blond woman wearing Lemon Yellow Crayola sunglasses joyfully tosses crayons in the air by a colorful drawing

OPERATIONS

We bring our creative vision to life by developing and shipping high-quality products with constant improvement, increased speed to market, and jaw-dropping delivery for our customers.

Teams: Distribution Center, Fulfillment, Planning, Supply Chain

A cool dude with a fade and dark beard rocks a pair of black cat-eye sunnies, posing with his hands on the glasses' temples.

PEOPLE

We hire and support Flamingos (employees) throughout their work lifecycle by providing the training and guidance they need to reach their full potential and find joy in their work.

Teams: Human Resources, Learning & Development

A fashionable woman in sleek brown tortoiseshell half-rim sunglasses with brown non-reflective lenses looks off.

PRODUCT

We turn ideas into reality by developing products on time, to spec, and at target cost, engineering the fun while delivering quality our customers can count on.

Teams: Product Development, Product Quality, Product Strategy

A dude with a shaggy blonde haircut pulls down his blue cloud sunglasses to peer at a white dove perched on his head.

RETAIL MARKETING

We drive growth by acquiring and nurturing customers through industry-leading retail experiences, strategic go-to-market planning, and strong partnerships across channels.

Teams: The goodr Cabana, Global, National Sales, Sales Ops & Enablement, Specialty Sales

TESTIMONIALS

I started to think that getting to work at a company that celebrated hard work, allowed you to be your authentic self, and have fun along the way was a myth, but it's the real deal at goodr! Working here has been the most rewarding challenge of my career, and it's been a huge joy to get to work with amazing people with the goal of putting smiles (and sunnies) on people's faces! - Matt

goodr has given me what other jobs have not: I'm constantly challenged, allowed space to grow, and given opportunity to take on stretch projects. goodr has rewarded me with an encouraging environment, colleagues I now call friends, and a boss who I can look up to and trust! Working at goodr requires determination, hard work, and the occasional grocery run when we're outta shrimp (Carl does whatever the f*ck he wants, he's the CEO)... I wouldn't have it any other way.  - Maddie

I really didn't think a workplace like goodr actually existed, I am happy to report I was very wrong. Working here has been truly fun and also the best kind of challenging. I am energized and inspired by the people I work with, I get to grow and learn, and I get to be a part of a brand I really believe in! - Sarah

Working at goodr has been life-changing. The team at goodr is SO dialed and focused that it's incredibly inspiring. I have never met a group of individuals who are ALL equally determined to do well in their role, so that the collective team can achieve great things. Everyone is so friendly, and honestly one of the best work environment I've ever worked in professionally. - Mandy

goodr really values "culture." Everyone takes great pride in their work and have a strong willingness to help others. They really foster collaboration and want folks to succeed in their respective roles. - Dean

OUR OFFICE