
Protect Our Winters
Pro snowboarder Jeremy Jones founded Protect Our Winters (POW) after witnessing firsthand how climate change sped up melting snow and threatened winter sports. The outdoor industry supports 7.6 million jobs and generates $887 billion annually, yet climate change puts it at risk. POW unites athletes, scientists, and outdoor enthusiasts to push for transformative environmental action. As part of our commitment to sustainability, goodr proudly supports POW through our 1% for the Planet membership.