ABOUT STEPHEN LEASE
CEO AND CO-FOUNDER OF GOODR
Stephen Lease is currently the CEO (Chief Executive Octopus) of the sunglasses brand goodr and the co-host of the CULTURE goodr Podcast. Stephen’s spirit animal is an octopus, he’s soul-bonded with a basset hound, and he is 16% flamingo.
Since Stephen co-founded goodr in 2015 (his sixth company), goodr has grown to over 100 employees, is sold in over 5,000 doors worldwide, and has won numerous awards, including “Gear of the Year” by Runner’s World Magazine, and “Best Places to Work” by Inc. Magazine.
Stephen has been featured in publications such as Yahoo Finance, Inc Magazine, and The Pop Insider for his creative and progressive approach to company culture and branding.
Find out more at stephenlease.com.
A'S FOR YOUR BURNING Q'S
AREAS OF PASSION, EXPERTISE, AND GOODR EXPERIENCE
- How to actually live and breathe your company's values.
- Why you shouldn't care if people don't like you.
- Chill is the New Busy: How to prioritize your team's mental health.
- Balancing fun and getting the job done.
- Ways to "gut check" your "good culture."
- Transparency: Ensuring it's showcased in everything.
- From employee hiring to evaluations.
- Where to draw the line: "Challenge the Status Quo" vs. "Going corporate to grow the business."
GOODR ORIGIN STORY
"What the f*** am I wearing right now?" he wondered. After hitting rock bottom, Stephen noticed most runners weren't wearing overpriced high-performance sunglasses. They wore cheap sunnies from gas stations. There was a huge opportunity for stylish, fun, functional, affordable shades in the running space. This was the seed of goodr! (A pink, flamingo-shaped seed, watered with piña coladas.)
PRESS FEATURES & SPEAKING ENGAGEMENTS
2021 The Pop Insider: goodr: Fandom-Infused Sunnies From People Who Don't Suck
2020 Yahoo! Finance: Activewear sunglasses company goodr says it's a "commodity" not a "luxury"
2019 INC Magazine: How goodr Founder Stephen Lease Learned to Tackle Tough Conversations
2019 Keynote Speaker: Running USA Industry Conference
2019 Featured Speaker: People + People Conference
2019 Founder's House Speaker: SXSW Conference
2019 Featured Speaker: Inc Magazine Fast Growth Tour
Although it may seem like we slam margaritas all day… we don’t. We work really hard on our culture. Each week we’ll bring you a topic or guest that will show you how we got here, and how we fucked up so you won’t have to. Hosted by Chief Executive Octopus, Stephen Lease, and Chief Relationship Officer, Shaun Tinney.
Listen on Spotify or Apple Music.
BE EXCELLENT TO EACH OTHER
S01E01: How Covid Trashed The CULTURE goodr Podcast
For goodr to move forward and thrive as a company we had to make hard decisions. “Pandemic” was not in...
S02E01: Our Origin Story… The Fairytale & F-Ups
Why the Santa yeti you ask? Because it feels like flocking Christmas! Season 2 of the CULTURE goodr podcast kicks...
S03E01: goodr's Ecosystem
Why is Carl the Flamingo dressed like a mad scientist?! Looks like he totally misunderstood when we told him we'd...