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No Slip. No Bounce. All Polarized. All Fun.
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No Slip. No Bounce. All Polarized. All Fun.

$25 ACTIVE SUNGLASSES FOR EVERYONE

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BEST SELLER A woman with dark hair wearing brown tortoiseshell sunglasses with brown lenses laughs in the sunshine. Three-quarter angle view of square brown tortoiseshell sunglasses with brown non-reflective lenses on a white background.

Bosley's Basset Hound Dreams

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BEST SELLER Going To Valhalla... Witness! | The OGs Three-quarter angle view of square-shaped gray sunglasses with polarized gray lenses.

Going To Valhalla... Witness!

BEST SELLER A hipster barista judgmentally glares ahead wearing brown tortoiseshell sunglasses with brown non-reflective lenses. Three-quarter angle view of round brown tortoiseshell sunglasses with non-reflective brown circle-shaped lenses.

Nine Dollar Pour Over

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BEST SELLER Hooked on Onyx-BFGs-RUN goodr-4-goodr sunglasses Hooked on Onyx-BFGs-RUN goodr-1-goodr sunglasses

Hooked on Onyx

BEST SELLER Voight-Kampff Vision | The VRGs Voight-Kampff Vision | The VRGs

Voight-Kampff Vision

BEST SELLER A stylish man in brown tortoiseshell sunglasses with non-reflective brown lenses and a matching brown suit looks off. Three-quarter angle view of slim-fit tortoiseshell sunglasses with square non-reflective brown lenses.

Smaller Is Baller

Our Origin Story:

In 2015, goodr was created to solve a problem:

running sunglasses were expensive, ugly, and over-engineered. To solve this, we set out to design a pair of running sunglasses that were affordable, stylish, and all performance. (Hold the B.S., please!) And so, goodr was born. BOOM. Problem solved. You're welcome.

But while we make badass sunnies, that's not our mission. Our mission? We exist to give you permission to be unabashedly yourself...unless you're an asshole. At goodr, our core values are Fun and Authenticity.

Fun mantra: We’re recklessly committed to fun… blah, blah, blah, sunglasses!

Authenticity mantra: If the goal is being authentic and people don’t like you, it’s okay. If the goal is being liked and people don’t like you, you’re f*cked.

WANT MORE OPTIONS?

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